{"id":95278,"date":"2026-05-21T12:11:47","date_gmt":"2026-05-21T12:11:47","guid":{"rendered":"https:\/\/teeptrak.com\/francois-coulloudon-planete-ingenieur-reindustrialisation-podcast\/"},"modified":"2026-07-25T01:43:06","modified_gmt":"2026-07-25T01:43:06","slug":"francois-coulloudon-planete-ingenieur-reindustrialisation-podcast","status":"publish","type":"post","link":"https:\/\/teeptrak.com\/en\/francois-coulloudon-planete-ingenieur-reindustrialisation-podcast\/","title":{"rendered":"TeepTrak CEO Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur: reindustrialisation, hard truths, and why measuring comes first"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27&#8243;][et_pb_row][et_pb_column type=&#8221;4_4&#8243;][et_pb_text]<\/p>\n<h2>TeepTrak CEO Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur: reindustrialisation, hard truths, and why measuring comes first<\/h2>\n<p>&#8220;Either we reindustrialise now, with sacrifices. Or we wait, and we hit the wall.&#8221;<\/p>\n<p>Fran\u00e7ois Coulloudon, CEO of TeepTrak, sat down with Simon on <strong>Plan\u00e8te Ing\u00e9nieur<\/strong>, France&#8217;s leading engineering podcast (57,000 YouTube subscribers, 100+ tech executives interviewed). A no-filter conversation about what reindustrialisation actually demands, seen from a decade inside factories on both sides of the world.<\/p>\n<p><em>The episode is in French, but the industrial reality Fran\u00e7ois describes is global.<\/em><\/p>\n<div style=\"position:relative;padding-bottom:56.25%;height:0;overflow:hidden;max-width:100%;margin:32px 0;\">\n<iframe src=\"https:\/\/www.youtube.com\/embed\/TO6kt0GE-OA\" style=\"position:absolute;top:0;left:0;width:100%;height:100%;\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen title=\"Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur, reindustrialisation and hard truths\"><\/iframe>\n<\/div>\n<h2>Three generations, three sacrifices<\/h2>\n<p>Fran\u00e7ois&#8217;s diagnosis is blunt. Reindustrialisation has become a political slogan across Europe, everyone talks about it, nobody names the price. He identifies three generations that need to step up:<\/p>\n<p><strong>Retirees<\/strong>, whose pension burden weighs unsustainably on the working population. <strong>Today&#8217;s workforce<\/strong>, whose standard of living is incompatible with actual production output. <strong>The next generation<\/strong>, entering a harsh, demanding world where society will be reformed under pressure.<\/p>\n<p>This is not campaign rhetoric. It is the view of a CEO who has walked factory floors in China, the US, and France for ten years. Who sees the gap between Chinese execution speed and European administrative inertia up close, every week.<\/p>\n<h2>Why this matters beyond France<\/h2>\n<p>The manufacturing leaders who watch Plan\u00e8te Ing\u00e9nieur are not policymakers. They are plant directors, production managers, and CIOs who run lines, track OEE, and fight daily for percentage points of efficiency. For them, reindustrialisation is not a concept, it is the question of whether their site will still exist in five years.<\/p>\n<p>Fran\u00e7ois brings a concrete answer that cuts through politics: <strong>the first step of reindustrialisation is knowing where you stand.<\/strong> Measuring. Not with PowerPoints or consultants, but with real-time data, machine by machine, line by line.<\/p>\n<p>This resonates far beyond France. Whether you run a plant in the UK, Germany, the US, or Southeast Asia, the question is the same: do you actually know your OEE? Not the number in last month&#8217;s report, the real number, right now, on every line?<\/p>\n<h2>What TeepTrak does about it<\/h2>\n<p>TeepTrak does not solve the reindustrialisation crisis single-handedly. But TeepTrak solves the first step, the one most factories still have not taken: <strong>measuring OEE on every machine, in real time, without an 18-month IT project.<\/strong><\/p>\n<p>450+ factories across 30 countries. Edge sensors installed in 48 hours. No PLC access required. No IT capex budget. The operator sees OEE from the first shift. The plant manager gets a Pareto of downtime causes the next morning.<\/p>\n<p>That is what Fran\u00e7ois argues in the episode: stop talking about reindustrialisation in the abstract, and start by measuring what you actually produce.<\/p>\n<p style=\"text-align:center;margin-top:40px;\"><a href=\"https:\/\/teeptrak.com\/en\/contact-teeptrak\/\" style=\"background-color:#EB352C;color:#ffffff;padding:16px 32px;border-radius:4px;text-decoration:none;font-weight:bold;font-size:16px;\">Start by measuring, book a TeepTrak demo<\/a><\/p>\n<h2>About Plan\u00e8te Ing\u00e9nieur<\/h2>\n<p><a href=\"https:\/\/www.youtube.com\/@PlaneteIngenieur\" target=\"_blank\" rel=\"noopener\">Plan\u00e8te Ing\u00e9nieur<\/a> is Simon&#8217;s podcast for engineers and industrial tech leaders. 57,000 YouTube subscribers, 100+ executives interviewed. The episode with Fran\u00e7ois Coulloudon is part of their series on Europe vs. industrial China.<\/p>\n<p>Follow TeepTrak on <a href=\"https:\/\/www.linkedin.com\/company\/teeptrak\/\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a> and <a href=\"https:\/\/www.youtube.com\/@teeptrak\" target=\"_blank\" rel=\"noopener\">YouTube<\/a> for more on industrial performance.<\/p>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What does Fran\u00e7ois Coulloudon say is the first step in reindustrialisation?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Measuring comes first. Manufacturing leaders must establish baseline OEE and production metrics before implementing improvements. Without data, reindustrialisation strategies lack direction and accountability.\"}},{\"@type\":\"Question\",\"name\":\"Why does TeepTrak's CEO emphasize the urgency of reindustrialisation?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Fran\u00e7ois argues Europe must reindustrialise now with necessary sacrifices, or face critical failure later. He cites the execution gap between Chinese factories and European administrative processes as evidence of declining competitiveness.\"}},{\"@type\":\"Question\",\"name\":\"Who does Fran\u00e7ois Coulloudon identify as bearing the cost of reindustrialisation?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Three generations: retirees (pension burden), today's workforce (living standards), and the next generation (entering reformed society). All must contribute to bridge the productivity gap.\"}},{\"@type\":\"Question\",\"name\":\"What is TeepTrak's role in manufacturing reindustrialisation?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"TeepTrak provides OEE monitoring and light-MES software enabling manufacturers to measure and optimize production efficiency\u2014the foundational step before executing reindustrialisation strategies.\"}}]}<\/script>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27&#8243;][et_pb_row][et_pb_column type=&#8221;4_4&#8243;][et_pb_text] TeepTrak CEO Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur: reindustrialisation, hard truths, and why measuring comes first &#8220;Either we reindustrialise now, with sacrifices. Or we wait, and we hit the wall.&#8221; Fran\u00e7ois Coulloudon, CEO of TeepTrak, sat down with Simon on Plan\u00e8te Ing\u00e9nieur, France&#8217;s leading engineering podcast (57,000 YouTube subscribers, 100+ tech executives [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":95283,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_canonical":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","ai_seo_title":"Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur: reindustrialisation & hard truths | TeepTrak","ai_meta_description":"TeepTrak CEO Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur podcast. 10 years of factories in China and the US. The real cost of reindustrialisation nobody talks about, and why measuring OEE is where it starts.","ai_focus_keyword":"Fran\u00e7ois Coulloudon Plan\u00e8te Ing\u00e9nieur","footnotes":""},"categories":[101],"tags":[],"class_list":["post-95278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industrial-performance"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur: reindustrialisation &amp; hard truths | TeepTrak<\/title>\n<meta name=\"description\" content=\"TeepTrak CEO Fran\u00e7ois Coulloudon on Plan\u00e8te Ing\u00e9nieur podcast. 10 years of factories in China and the US. 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